The customer is weighing a long-term decision.
Explain who handles assessment, installation and aftercare. Show genuine projects and verified credentials so the customer can judge your business on useful information.
Lake Havasu City · Custom web design
Websites for
solar installers.
Give homeowners clear information, real installation proof and a useful next step without turning the page into a sales pitch.
From $179/month. Build included.
Homepage + one specialty page. 12-month initial term.
Made for the way customers choose
The right information.
The right next step.
A solar customer may need several conversations before a project is right for them. I build the website around your actual installation scope, assessment process and real work. Savings, financing and eligibility claims need current, specific support rather than broad promises.
Before someone gets in touch
What your customer
needs to know.
Savings claims depend on the actual property.
Do not turn an example into a promise. Any estimate needs its assumptions, and current incentive or financing information needs a verified source and review.
An online chat should not design a system.
Keep chat focused on approved business information and the consultation process. System recommendations, financial projections and eligibility decisions need qualified review.
Real work from our studio
Accurate Grading & Demolition
Construction · San Diego County
Accurate is a construction client, not a solar installer. Its case study demonstrates clear project documentation and service organization. It is not presented as evidence of solar lead volume or installation outcomes.
See the website & the thinking behind itFrom browsing to a conversation
A clearer path.
A more useful inquiry.
Help people recognize what they need, then ask for the details that make your first conversation easier. We shape the content and tools around your actual work.
A clear assessment process
Explain what a customer can expect from the initial conversation through your confirmed project stages.
Actual installations and credentials
Use genuine project photography and approved business credentials, with no borrowed project history or unsupported badges.
Careful equipment and offer information
Present the systems and services you provide. Keep incentives, financing and warranties tied to current terms rather than universal claims.
A low-friction consultation request
Make the first inquiry simple. Calculators, document collection and custom sales integrations are separately scoped.
SolarWebsite planning example
A little about
what you need.
Give customers familiar choices.
Solar installationBattery storageSystem assessmentsProject consultations
- 01Solar, battery or other project interest
- 02The property location
- 03Contact details for a consultation
A request reaches your team.
The conversation stays personal.
A focused place to start
A proper website.
A manageable start.
Your homepage introduces the business. Your specialty page gives customers a useful second step:
A services or process page explaining the systems you install, your assessment stages and the information needed for a consultation.
Explore our approach to web designWhen local visibility comes next.
Accurate business details and useful service content come first. In-depth local SEO, Google Business Profile work and ongoing improvements have their own scope.
Explore local SEOLaunch + Care
$179/month
No separate build fee · 12-month initial term
- One homepage + one specialty page
- AI chat using information you approve
- Lead engine integration for inquiries
Additional pages, in-depth SEO and custom tools are scoped separately. We’ll agree on the right fit before building.
Compare plans & full termsSee how chat & the lead engine workHow much does a solar installer website cost?
Launch + Care starts at $179/month with no separate build fee. It includes one homepage, one specialty page, AI chat and lead engine integration, with a 12-month initial term. It is a focused website for a smaller scope. Additional pages, in-depth SEO, booking tools and custom integrations are scoped separately. Compare the plans to choose the right fit for your business.
Can you add a solar savings calculator?
A calculator is separate scope. Its data, assumptions, limitations and maintenance need to be agreed before it can provide a useful estimate. The starter website can explain your consultation process without making a savings promise.
Can the site mention tax credits or financing?
Yes, when current information is verified and the conditions are clear. Eligibility is not universal. We should not publish outdated figures or imply that your website can determine a customer’s financial or tax position.
Can I feature battery storage separately?
Yes. It can be the specialty-page focus if that is your priority, or a section within a services page. Additional detailed service pages are planned as a larger scope.
What should the AI assistant handle?
Approved services, contact details and the steps for arranging a consultation. It should hand off system design, projected savings, incentive eligibility and financing questions to the appropriate person.
Your next chapter starts here
Make the first solar conversation a useful one.
Tell me what you do, the work you want more of and what you already have. We’ll find a sensible starting point together.
Start a project